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'Thought leaders' are the people who are sought out in their industry. The
people whose views count. The people who have the insights into tomorrow's
solutions. The Bigger Picture has been crafting 'thought leadership' on behalf
of PricewaterhouseCoopers over many years.
But you don't have to be an international professional services firm to be a
thought leader. The Profitmaster example shows thought leadership at work for a
smaller business.
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